American Heritage Chocolate
Marketing & Design Support
AMERICAN HERITAGE® Chocolate is part of the Mars Wrigley Confectionery family of brands. A client relationship lasting over 9 years has afforded us the opportunity to work on a variety of brand needs. Our work with AMERICAN HERITAGE Chocolate ranges from website development, maintenance, and management; to analytics and brand strategy; to design and production work including point of purchase materials, wearables, and video production.
We created a completely responsive website that enables existing users to entice new users to the site through sweet social sharing tools, built directly into a custom parallax timeline. In addition, robust and informational features were created to drive traffic to historical partner sites for online orders. Product retailers and MARS associates can collaborate to manage and maintain the site’s content through three separate CMS login levels. Check out this recap video shared at the Historical Chocolate Society meeting in 2019.
Website Refresh UX, Design & Development
Wearables Slogans & Designs
Historical Recipes Booklet & Promotional Video
Above: Retail Display Brochure | Below: Display Banner & Recipe Cards
Custom Made Spice Board for Retail Display + Custom Spice Illustrations Shown as Background Design Element