The Podcast Highlighting Purpose
Hosted by Chris Noble and Carol Cone
Purpose 360 is a masterclass in unlocking the potential of social purpose to ignite business and drive social impact by interviewing C-Suite and emerging leaders who are charting the waters of social purpose for their brands.
We provide a 360 view of the space, from employee engagement to fostering deeper consumer loyalty to inspiring product innovation and increasing market share.
Business success means demonstrating an authentic commitment to making the world better by putting values, character, and people first. People are focusing their talent, minds, hearts, and dollars on companies with a social purpose – organizations that matter to them, not just market to them.
Procter & Gamble
Damon Jones, P&G’s Chief Communications Officer, joined Purpose 360 to talk about the company’s efforts to be “a force for good and a force for growth” across a portfolio of dozens of brands, with nearly 100,000 employees around the world.
Aria Finger, CEO of DoSomething, joined Purpose 360 to talk about the importance of giving youth the capabilities to create change, and how brands can better connect with and empower Gen Z’ers.
Eileen Howard Boone, SVP of Corporate Social Responsibility & Philanthropy at CVS Health and President, CVS Health Foundation, discusses how personal wellness is at the core of their brand and how that purpose impacts their interaction with customers and employees.