Creating lifelong customers
Intelligent digital promotions solutions
As agency of record, Matchfire played a lead role in refining the RevTrax brand story and message in a way that elevates and showcases the brand and its service offerings and resonates with their target audience. Matchfire has successfully led RevTrax marketing programs with a strong focus on brand awareness and lead generation. In order to meet the needs of RevTrax, Matchfire developed a comprehensive marketing strategy that focuses on content creation and content marketing, supported by paid media. The paid media strategy goal is to capture the attention of key audience types and drive them to dedicated landing pages which result in qualified leads filling the RevTrax pipeline. Matchfire has also supported all RevTrax media efforts, building and nurturing relationship with key retail and CPG influencers.